Creating lasting Rituals

We create and sustain rituals within our organizations in order to build community. However in many institutions these rituals, often framed as 'team-building exercises,' are looked upon by many with disdain. Whether it is 'in-service days' for educators or 'conferences' within other organizations, many would rather have a nail pounded into their head than participate in these events.

What about your organization? Are there rituals that your organization has created that people are excited to be part of? If not, how would go about creating one? Where would you start?